Glossary of Terms

The following terms and concepts are used throughout Business Insights.



Used to define a Company or Store as part of a buying group or co-op.  Available as a filter in some dashboards, Companies and Stores can be defined as "Independent" or "Affiliated".  

Benchmark (BM)

A benchmark is an average value from participating Business Insights dealers allowing a dealer to their compare business to others.  On most dashboards there will be one or more benchmark metrics.  The calculation for a benchmark is typically a mean or average of the participating dealer data that you've filtered to.  When initially opening Business Insights, the benchmark filters are not set, so the benchmark metrics will be based on all of the participating dealer data. 


A collection is a logical grouping of DASHBOARDS that provide information based on the same source data.  Example collections:  Sales, Quotes, Profitability, etc.  

Company Type

Business Insights collects data from participating RFMS dealer databases.  In most cases a dealer will have one database that services all of the stores or locations for that dealer.  This database container is referred to as a "Company".  In the event a dealer has more than one database, Business Insights will contain a "Company" for each database.  The filtering panel allows the selection of all, multiple or one "Company" for display.


Sales Collection Calculated Cost = [MatGrsCost] + [RegLaborCost] + [ExtraLaborCost] + [MiscExtraCost] + [FreightCost] + [UseTax]


 Pages that contain the data, graphs and charts contained within a collection.

Delivered Sales

RFMS orders that has been job costed with a delivered date.


A unit of organization for a group of companies and stores grouped into one entity.  The Enterprise concept allows companies with multiple RFMS databases to combine under one entity.


Used to select the type of data to be displayed on a dashboard. Filters are controlled in the filter control panel and divided in the following groups:  My data filters, Dashboard filters and Benchmark filters.

Gross Margin

 Net sales revenue minus cost of goods sold, divided by net sales revenue.

Gross Profit

Net sales minus cost of sales.

Net Sales

[Gross Sales] - [Tax] - [MiscTax] - [CA_RecycleFee]

Non-Sales Employees

Employees that are not directly related to the “Sale” of a product or service.  Administrative, warehouse etc.

Open Orders

 Orders within the RFMS system that have not been job costed or closed.

Primary Products

Product categories that most flooring dealers would sell (material and labor for carpet, wood, tile, lvt, laminate and vinyl roll).  In addition,  Primary Products are considered flooring related Material and Labor sold in standardized unit of measure.  In North America this the units of measure is Square Foot.  


Store's geographic location used in the “Filters” to focus the benchmark data to a region of a country.  Click here to view Region Map.

USA Regions


Canadian Regions


Salesperson (Sales Employees)

Employees directly related to the sale of a product or service. 

Store Type

The description the business focus of a profit center in RFMS. Types of stores:

  • Builder
  • Retail
  • Cleaning/Restoration
  • Commercial
  • Insurance
  • Mainstreet
  • Multi-Family/Apartment
  • Non-Revenue
  • Wholesale/Pro

Written Sales

Orders created in the RFMS system.  A written sale is based on the order date.  If a written sale has been delivered and job costed, it will still be considered part of the written sales for the selected order date.

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request



Please sign in to leave a comment.

Powered by Zendesk